I love a good pun, which by most people’s standards is a bad pun. I like the one that makes you groan rather than laugh. I am now groaning about descriptions, some of them are as funny as puns.
Since I have been looking for a new career, I google companies that recruit me to find out what they do. I often encounter descriptions of businesses that sound cool, but make no sense.
“Provide innovative global technology services with an integration of all genres to overcome paradigm shifts and maximize profit potential by creating a diversified field of opportunities for our clients worldwide.”
What exactly do these people do? Some sort of technology, I get that, but what else? While I am on the subject, are you as sick of “paradigm shift” as I am? Of course, it’s newer than “think outside the box” and it means so much more. What paradigm are they talking about anyway? Do they even know what paradigm means? And where is this box we used to think outside of before we made paradigm shifts? Of course, the word “genre”, which I overhear in coffee houses on a regular basis, makes up for the use of paradigm. Working for this company would have me laughing (and groaning) all the time.
Descriptions of food, created by the chef to see if the waiter can memorize them, are fun to listen to, even if you just order off the menu. I like to hear all the specials and ask them to clarify several times. Was it the chicken that had the wilted spinach with lightly candied pecans and cranberries or was it the snapper?
The true professionals can say it all without taking a breath “Almond crusted panko tilapia with mango chutney and a beurre blanc sauce complimented with wild boysenberries steeped in cognac over a wild rice and orzo blended salad with lemon zest and a side of purple, bourbon-glazed baby carrots.”
Descriptions, the new puns. Humor for groaning, at its finest.